Towngate Theatre

Website design, brand evolution and Spektrix integration

towngatetheatre.co.uk

Digital

Identity

We redesigned the Towngate Theatre website, integrating the Spektrix theatre management system with a custom Wordpress plugin that enabled us to deliver a sophisticated Spektrix API integration very quickly.

The site centres around a wide variety of shows from one night gigs in the Mirren Studio to shows like the annual pantomime in the main auditorium with multiple performances per day over an extended period.

Our design provides a framework to bring consistency to image display, accommodating a wide variation in image formats and quality supplied by the promoters of each event. 

Our plugin is designed to dynamically churn shows on sale, filtered by genre and date, and pulling all relevant data from Spektrix. 

Distinctive, friendly and modern typography works hand in hand with a distinctive, refereshing color palette to establish a modern visual identity, which we hope to extend to offline communications and signage to succeed the Towngate's original 1980's branding.

 Towngate Show pages pull Spektrix instances and attributes via our plugin.